October 17, 2020   |   by admin

Read a free sample or buy Jony Ive by Leander Kahney. You can read this book with Apple Books on your iPhone, iPad, iPod touch, or Mac. Jony Ive is more important to Apple than Steve Jobs was and the company Leander Kahney, author of Jony Ive – The Genius Behind Apple’s. Jony Ive: The Genius Behind Apple’s Greatest Products, by Leander Kahney, Portfolio, RRP£/$, pages. It isn’t hard to argue the.

Author: Zujinn Voodoolkis
Country: Bahamas
Language: English (Spanish)
Genre: Politics
Published (Last): 16 October 2012
Pages: 484
PDF File Size: 7.37 Mb
ePub File Size: 7.79 Mb
ISBN: 694-6-92299-850-8
Downloads: 48986
Price: Free* [*Free Regsitration Required]
Uploader: Dougul

Aug 29, Iman rated it it was amazing Shelves: See 1 question about Jony Ive…. It detailed kabney what everyone was to do at every stage for every product, with instructions for every department ranging from hardware to software, and on to operations, finance, marketing, even the support teams that troubleshoot and repair the product after it goes to market.

This book describes the ups and downs in Apple’s history and how Jony Ive changed This book is an interesting book because it has lots of information about how Sir Jonathan Ive’s designs in Apple are so successful. But to me, nothing could be further from the meaning of design. Second, the book appears to repeat in multiple places.

After qualifying, Ive joined the agency Tangerine, where he designed a bathroom suite that was rejected. Unlike the other books, this one presents Jobs as a loyal, sensitive and attentive professional, and friend.

An excellent read that is able to elucidate the fanatical approach that Jony has regarding all things related to design in Apple.

Jobs and Jony are focused on design first then, engineering and business. Opinion Show more Opinion links. Review by Edwin Heathcote. Book was a little slow to get going but worth seeing it through. Sep 18, Sana Vasli rated it liked it.

Jony Ive: The Genius Behind Apple’s Greatest Products by Leander Kahney

Jony Ive, a British designer and a great man behind the design of most of the Apple products. The disappointing reality is that it’s not. It had its inspiring and interesting bits. Dec 17, David Schwan rated it it was amazing. Intriguingly, there is a moment in that same film when the astronauts use tablets that look remarkably like iPads — this kanhey in I think it’s a little bit harsh to criticise the author for not managing to line up any fascinating leadner interviews from someone who is extremely publicity-shy.


Jony Ive: The Genius Behind Apple’s Greatest Products, by Leander Kahney | Financial Times

But reading this book was, for the most part, an exercise in frustration and exasperation, and left me with very little more than what I started with. This book describes the ups and downs in Apple’s history and how Jony Ive changed what Apple can do. Thanks for telling us about the problem. And quite naturally that was what I was expecting with this one too. Perhaps he want dot know more about Apple than Ive and that would always place sources on the defensive.

On the whole anyone who like apple will enjoy this book as much as the apple they have! His guess seems to be as good as ours.

Jony Ive: The Genius Behind Apple’s Greatest Products

By the end of the book, the reader should come away feeling as if they better understand and appreciation the star of the book. Jony Ive is an amazing designer and very interesting to read about.

You have to think about this harder than they do so that it fulfills a primal need when they experience it. This persists later in the book as well. For instance, learning about Jony’s philosophy towards design in his early years is great; being reminded, constantly, of how he applies this at Apple in another pages is obnoxious, particularly as it is done frequently.


Jony Ive, book review: Some genesis, but few revelations

Click Here to Kill Everybody, book review: Build a product where you believe you will own the category. This book asserts one as truth in one chapter, and then the other in a subsequent chapter. On more than one occasion, content comes directly from promotional materials for Apple products or from Apple product keynotes – as a result, instead of reading like a well-balanced biography, Kahney’s book comes off as a promotional pamphlet for Apple.

Also I had unrealistic expectations that this might reveal more about Apple’s famously secret design and production processes, but, hey, they’re famously secret.

Jony Ive was the mastermind behind the whole Apple product line revival ,wit A fan of Apple would think that Steve Jobs was the one who ran leandet company, designed products, and controlled everything about Apple. This is, of course, what I was interested akhney reading about Feb 08, Will rated it it was amazing.

Frustratingly, there are nearly entire pages that are simply direct quotations. Also, the book mostly covered about Apple, as the company played a major role in his life. Kahney didn’t suck up to Jobs and his followers, instead he had the guts to reveal the true reformer who was not out there to be seen in the public. I am hard pressed to think of anyone whom I would recommend read this book over any number of freely available articles and interviews online. Leander Kahney is managing editor, formerly a senior reporter at Wired Newsthe online sister publication of Wired.

I wish it was more detailed. From the beginning, he was inclined to rethink everyday objects.